22 June 2020

The full, unbiased analysis of call-back software today – A comparison of 22 different features

We conducted thorough research on different call-back software to produce a competitive analysis of their prices and functions.

 

You are reading the Business Development, Services and Marketing (BDSM) Blog. Named to reflect the punishing amount of discipline required to master the core tenets of the industries we service, we blog about current affairs, industry tips, tech developments and more.

     Written by

    Nigel Seah

    Digital Marketer

Customer journeys for businesses without call-back solutions often end prematurely.

Leads arrive at your website, develop interest, fill up an online form, but have to wait 24-48 hours before a response. Leads get impatient, lose interest, and turn to competitors who can address queries faster. To put things into perspective, today’s online conversion rate is only 2.63%.

As you might be aware, there are several advantages of using call-back software. In case you need a quick recap, here’s a brief rundown of how a call-back system is beneficial for your business. It has been shown that call-back solutions can increase your conversion rates, by a lot.

Which call-back system do you pick? Let’s take a look!

What call-back solutions are out there and how they stack up?

There are just a small handful of call-back technology providers in the industry. Each provides distinct features that build on the call-back technology. Here are two comparison tables comparing the functions and prices of each software.

Comparing functions

 
CloudTalk
Callback Tracker
CallPage
Novocall
API



Auto Dialler





Automated Call Distribution



Calendar Integrations (Google + Outlook)

Call Recording




Callback Scheduling




CRM Integration



Call Tracking



Contact List Management


Customizable Brand Visuals



Customizable Widget Trigger Action


Engagement Analytics


Integrated with multiple initial customer touchpoints

Lead Capture



Lead Distribution

Real-Time Data Tracking




Visual Analytics



Widget embedded onto website




No. of Countries supported
12
2
15
48
No. of Language available
7
14
10
14
Capterra Ratings
4.6
5
4.3
4.8

Comparing Prices

Plan
Maximum no. of calls
Price
CloudTalk
Callback Tracker
CallPage
Novocall
Basic
40
$15
$149 (200 mins)
$29
$39
Most Popular
150
$20
$285 (400 mins)
$119
$119
Business
350
$35
$495 (700 mins)
$284
$279

Which call-back service provider should you pick?

It really boils down to what you need. If all you need is the basic automated call-back function, then CloudTalk will likely be sufficient.

For more comprehensive or even enterprise-grade solutions, you’ll need Novocall or CallPage. These are the industry-leading solutions in the market, and their feature sets reflect this. If you conduct business on a global scale, then Novocall would make more sense – it supports more countries and languages.

We hope this evaluation has been useful for you! Check out our other resources to or case studies to explore how call-back technologies have helped companies in their pursuit of tighter customer funnels.

 

You are reading the Business Development, Services and Marketing (BDSM) Blog. Named to reflect the punishing amount of discipline required to master the core tenets of the industries we service, we blog about current affairs, industry tips, tech developments and more.

     Written by

    Nigel Seah

    Content Marketer

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