10 Best Cold Call Tools You Should Invest In

Discover the 11 best cold call tools. We discuss their basic features and functions, pricing, and ratings to help you decide which is the best for you.
Saqlain Mushtaq
Saqlain Mushtaq

Content Writer

Reading time: 6 minutes

Cold calling is an extremely effective outbound lead generation method. With 69% of prospects having accepted cold calls from businesses, this form of outreach is still a viable technique to generate leads.

However, many sales reps still dread it because of how time-consuming it is.

That’s why many businesses have turned to cold calling software to ease the workload for SDRs and improve sales productivity

With that said, let’s take a closer look at some cold call tools out there and the characteristics that distinguish the best ones.

Contents

What makes the best cold calling software?

Automatic dialer

An autodialer can assist your team in swiftly and efficiently completing call lists. 

Every sales agent on your team can be as efficient as possible with a dialer that can automatically call prospects. Your reps will spend less time phoning, less time making errors, and more time conversing with prospects. 

Therefore, when comparing software choices, look for terms like power, predictive, or progressive dialers.

Call recording

For every sales team, the ability to record calls is critical. You can use recorded conversations to train new team members, verify prospect information, and ensure that your team is making quality calls. 

You may assess your pitch, identify areas for improvement, and keep track of customer interaction by recording your calls. Also, if you are ever questioned about your TCPA compliance, you can rely on your call logs to provide legal support.

CRM integrations

Because these systems are designed to assist your sales agents in becoming more effective, it’s critical that they work in tandem with your other sales tools. As a result, integrating with your CRM is critical for sales success.

Integration with your CRM software can help you track when leads enter your system and provide their information to your salespeople, increasing your chances of converting them into customers.

Advanced call metrics

In-depth sales reports allow you to keep track of agent performance, assess the success of cold calls, and determine whether leads are ready to buy. While CRM data can link sales activity to leads, call analytics helps you assess the overall success of cold calls.

Such time-saving insight features are crucial for every sales team to troubleshoot obstacles quickly and refine their techniques for the future.

Call routing

Routing can reduce human resource expenditures by maximizing the efficiency of each agent.

Routing can help guarantee that calls are never lost or forwarded to voicemail and are always routed to an accessible agent. It can help in preventing revenue losses caused by dropped calls. 

The best cold call tools

Novocall

Novocall is a business phone system with a suite of call-related features such as outbound calls, a click-to-call widget, and call tracking.

With Novocall, you can set up a virtual outbound call center from anywhere in the world. You can also capture feedback from your cold calls to provide insights to your sales team on how they can improve their sales strategies. Novocall also come with a data analytics feature that allows you to track your team’s performance.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes. Salesforce, Zapier, and HubSpot

Call metrics: Yes

Call routing: Yes

Pricing: Starter: $19 /user /month, Pro: $39/user /month, Enterprise: Request for a quote

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.8
4.8
4.8
4.8

Aircall

Aircall is a cloud-based phone system that offers sales teams calling solutions.

This software includes most of the fundamental cold calling tools, as well as statistics and the ability for agents to communicate with their peers while on the phone in order to deliver the best possible value to the prospect. 

The data provided by Aircall will allow you to understand how much their time-saving features contribute to your sales team’s success. You may monitor team trends as well as examine individual performance in greater depth to evaluate where there is still potential for development.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: Yes

Pricing: Essentials: $30/user/month, Professional: $50/user/month, Custom: Call for details

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.3
4.2
4.2
4.2

Bitrix24

Bitrix24 is a call center solution that helps you to organize and track interactions with potential and existing customers. It offers multiple contact channels such as live chat, email, SMS, and of course, telephony. 

Also, Bitrix24 functions as a CRM solution so you can keep all data on one single platform without having to integrate third-party systems.

Autodialer: No

Call recording: Yes

CRM integrations: No

Call metrics: Yes

Call routing: No

Pricing: Free plan: $0 per month, Special plans: from $15.36 per month, Business plans: from $63.36 per month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.0
4.0
4.0
4.0

Close

Close is a CRM software that gives salespeople an end-to-end solution for prospecting across numerous channels. Based on your chosen subscription plan you receive everything from call recording to automatic dialers to Conversation Intelligence. 

Meanwhile, the starter plan’s cold calling feature includes built-in worldwide inbound and outbound calling, call forwarding, and the ability to send and receive text messages.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: No

Pricing: Starter: $29/user/month, Basic: $69/user/month, Professional: $99/user/month, Business: $149/user/month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.5
4.7
4.5
4.6

Cloudtalk.io

Cloudtalk is a cloud-based contact center management system built for outbound sales teams and inbound customer service teams.

It’s outbound call center solution comes with a predictive dialer that automatically dials numbers and routes calls to available sales reps. Other key features include automated call distribution, call monitoring, and callback.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: Yes

Pricing: Starter: $15 per user per month, Essential: $20 per user per month, Expert: $35 per user per month, Custom: Request for a quote

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.3
4.6
4.6
4.5

Hubspot Sales Hub

The Hubspot sales hub is a one-stop-shop for sales teams prospecting across multiple channels. 

Basic capabilities include placing calls from your desktop using VoIP; automatically logging in calls to your CRM, allowing you to track and update lead statuses, automating operations, and following up with leads based on their pipeline status.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: No

Pricing: Starter: starts at $45/2 users/month, Professional: starts at $450/5 users/month, Enterprise: starts at $1200/10 users/month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.3
4.5
4.5
4.4

Myphoner

Myphoner is a lightweight CRM tool capable of managing all of your call outreach initiatives.

Myphoner is an advanced sales toolset for cold calling that includes lead tracking, lead routing, power dialing, lead segmentation, and other basic calling functions. It is mobile phone compatible.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: No

Call routing: Yes

Pricing: Basic: $19/seat/month, Plus: $29/seat/month, Premium: $49/seat/month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.5
4.7
4.7
4.6

RingCentral

RingCentral is a cloud-based phone system that focuses on business communication technologies that facilitate distant collaboration. They provide three products: one for messaging, phone, and video; one for video conferencing and team messaging; and one for incoming, outbound, and multichannel contact centers.

RingCentral’s Engage Voice is a cold calling platform for outbound phone campaigns. Engage Voice comes with dialers, personalized scripting services, and most of the premium features you’d expect from a calling platform. It also contains a risk mitigator to help you clean up your outbound call list and avoid class-action lawsuits under the Telephone Consumer Protection Act.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: Yes

Pricing: Essentials: $29.99/user/month, Standard: $37.99/user/month, Premium: $44.99/user/month, Ultimate: $59.99/user/month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
3.4
4.3
4.3
4.0

Toky

Toky is a communication tool that can be used to establish a modern phone system by integrating it with any of the major CRMs. Toky’s Power Dialer is a cold calling software that sales teams can use.

Toky not only has all of the fundamental elements of a cold calling tool covered, but it also has call tracking, the option to add notes and tags to calls, and even a call button for your website so they can contact you directly from there. Toky is also mobile phone compatible.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: Yes

Pricing: Entrepreneur Plan: $25/user/month, Business Plan: $35/user/month, Enterprise Plan: request for a quote

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
3.7
4.3
4.5
4.2

VanillaSoft

VanillaSoft is a sales interaction platform with numerous call outreach features.

VanillaSoft is a solution for sales managers who wish to carry out their outbound campaigns intelligently, with lead management software and the ability to see through your cold calling campaigns efficiently. Autodialers, call recording, SMS and email marketing, lead queue management, voicemail drop, call scripting, and sales cadence automation are all included.

Autodialer: Yes

Call recording: Yes

CRM integrations: Yes

Call metrics: Yes

Call routing: Yes

Pricing: Prices start at $80/user/month

Software rating:

G2 Rating
Capterra Rating
Software Advice Rating
Average Rating
4.6
4.7
4.7
4.7

Conclusion

We hope you’ve found our list of cold calling software to be comprehensive and helpful.

“So, which one is the best?” you might wonder.

Choose the one that provides the best return on investment based on the size of your sales force and your business objectives. Determine your sales teams’ priorities and make decisions based on them.

If you have the budget for it, Hubspot Sales Hub would make a good option because of its reliability and credibility. They have a ton of advanced features that can help you automate your cold calling efforts.

On the other hand, if your company relies substantially on call-driven sales, Novocall will be the ideal choice. You can reach more people and contact more leads with its call automation features at an affordable price point.

Give Novocall a try today to see what we can offer your business!

Saqlain Mushtaq
Saqlain Mushtaq

Saqlain is a content writer at Novocall.

Subscribe to our blog

Get insights & actionable advice read by thousands of professionals every week.

Start driving better conversations.
Novocall will be your new favorite business phone system.